Super-tasters and non-tasters, sensitivities and preferences
3 Jul 2006 by JR
David Schildknecht, OH: If this Michael O’Mahoney's paper at MW Symposium becomes available please let me know as I was very intrigued by your remarks. You wrote that " The main point of the session was to suggest that there are all sorts of populations of people who will perceive wine differently, thanks to our own sensitivities and preferences, and that the wine business is crazy to act as though one message, or even one sort of wine, suits all." I am concerned about the muddling of a number of different issues that I think it useful - despite their eventual interconnection - to keep separate for...

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