London wine merchant Swig has fallen for Italy in a big way, via convention-busting wines in the main.
Nelson Pari, pictured above, has joined the team at UK online wine retailer Swig and brought with him a massive interest in Italian wine, especially in nosing out some of those making lighter, fresher wine, or wines out of the Italian mainstream – with an emphasis on producers not previously imported into the UK.
Robin Davis, founder of Swig, circulated a hugely enthusiastic sales pitch by email in which he almost sounded like the new messiah of Italian wine. Indeed, the Lambrusco...