W R – initials not to be ignored


‘Warren Randall and Seppeltsfield are the biggest story in the wine industry right now.’

That’s how Anthony Madigan, publisher of Australian Wine Business Monthly, describes the release next month of a new range of Barossa wines – a Riesling, a Grenache and a Shiraz – under the Seppeltsfield label.

The launch of a new wine brand isn’t normally huge, industry-changing news. But in this case, Madigan’s right. Every commentator I’ve spoken to agrees that this is a major development for Australian wine and in particular for Seppeltsfield’s driven proprietor, Warren Randall. There’s a clue on every label, too: there, in the...